Every new parent really, really wants to do two things: get a good night's sleep and the baby stuff they buy that actually works. It seems like every home has a product these days: a rocking chair that magically puts a baby to sleep, a beautiful soup pacifier that promises to make it easier for a child to fall asleep, or a toy that helps a child reach development faster. I bet most parents click "add to cart" faster than you can say "sleep deprivation" but when it comes to certain products parents need to do extensive research because of their core functionality Extremely important. Aside from car seats, the next big item I'd say will be baby monitors.

Visual marker detection, great for parents who don't want to miss anything (even in the middle of the night) who want to see how their kids are sleeping or just want to replay their day/night Helpful, like keeping track of when you wake up in the middle of the night, it's easy to forget this detail when you're half asleep.